Goldust Spa
The big question
How do fourteen treatments and six packages stay simple on a phone in a taxi?
The objective
A luxury spa in Canggu with a deep treatment menu and one job for the site. Get the booking made.
A long treatment list is a navigation problem wearing a content problem's clothes. Fourteen services and six packages is useful on a laptop and paralysing on a phone in a taxi.
So the menu is built around what someone came for, not how the business is organised internally. Booking is reachable from every level of it, never parked at the end.
